Meet Eric Lofholm

A best selling author, master of sales training, President/CEO of Eric Lofholm International, Inc.

ERIC LOFHOLM, best-selling author of The System, is a master sales trainer who has helped over 10,000 students make more sales. Trained by bestselling sales expert Dr. Donald Moine.

Eric has helped generate nearly $500 million in revenue in the last two decades. Eric honed his skills as a sales trainer for Tony Robbins from 1997 to 1999 before founding his own company, Eric Lofholm International. He offers expert training both for corporate sales departments and for individuals who want to improve their sales skills.

In 1999 Eric started Eric Lofholm International, Inc. Here are a few of his accomplishments:

  • 25+ years in commissioned sales

  • 20+ years professionally training salespeople

  • Made over 10,000 sales

  • Generated over 10,000 referrals

  • Made over 100,000 cold calls

  • Booked over 5,000 appointments

  • Logged over 60,000 hours of time either selling or teaching sales

  • Led over 1,000 training webinars/conference calls

  • Trained over 10,000 salespeople

  • Trained salespeople in over 20 countries

  • Written 15 books

  • Created 10 home study courses

  • Done over 500 podcast episodes

  • Created over 100 sales training videos

Eric is married to his wife Heather. Together they have 4 children ages 16-20. They live in Rocklin, California.

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